Professional Winners:
Young Glory 2018-19
Anne and her partner Meredith were crowned the winners in the Professional category 2018-19. And got the chance to fly to Canada and present their ideas on stage at C2 Montréal.
About Young Glory It’s the only worldwide creativity competition devoted to awarding creative consistency. 8 briefs over 8 months. (It was a lot.)
How does it work? Each month, you respond to a brief. The idea is then judged as a Gold (25pts), Silver (18pts), Bronze (15pts), Finalist (10pts) or not placing.
At the end, all the scores are added up and the winning team takes home the prize.
See our awarded work below.
Leaderboard
The top 10 professional creatives globally, and their scores across the 8 rounds.
Brief 01: September
Get the world to Google ‘skateboarding’.
Judge: Sam Keene - Lead UX designer at Google
Brief 02: October
Make employers come to terms with [and act on] their own bias in the workplace.
Judge: Jordan Doucette, EVP, ECD, Leo Burnett Chicago
Brief 03: November
Lobby governments around the world to create a 90%+ tax on all non-recycled plastic production.
Judge: Sergio Mugnaini , ECD, DPZ&T SÃO PAULO
Brief 04: December
Create a campaign that convinces marketers around the world to consider games and play marketing as part of their marketing strategy.
Judge: Brad Eldridge, ECD, Isobar Australia
Brief 05: January
Make millennials [in a city of your choice] consider visiting Singapore... using outdoor media.
Judge: Natarajan Vytheswaran, Owner/Director, Kult
Brief 06: February
Make an Economist campaign for Gen Z.
Judge: George Gianpuranis, ECD, Taxi Montreal
Brief 07: March
Use direct mail to market a kids coding course.
Judge: Patrick Collister, CD, The Zoo, Google
Brief 08: April
Accelerate the adoption of alternatives to animal farming, globally.
Judge: Genifere Legrand, Chief Creative Officer, C2